What is one effect of consumer-driven media?
a. it replaces content from professionals with content from nonexperts.
b. it increases the quality of public debate by engaging so many people.
c. it establish the importance of fact and research before sharing stories.
d. it overcomes ideological divides and brings people together.

Consumer-driven media replaces content from professionals with content from non experts.

Explanation:

The history of media preparation and acquisition focuses on efficient delivery of news. Consequently, most marketing strategies are focused on the measured reach and frequency based on models of optimization.

Both models suggested that the consumer is going on a shopping trip guided by suspected news exposures. Digital consumer data collection based in USA has shown the model. The model Engineering was also better than traditional models. The results of leadership are varied.