You are a freelance journalist who has been contracted to write a 300 word article on 21st century careers in multimedia design. As part of your research, you are spending two days at a southern California animation studio that not only does work for some of the world's
largest advertising agencies and media networks, but also creates and produces full-length animated films. In your article, describe the
various work performed by multimedia artists, the creative experiences individual studio employees bring to their work, digital
equipment they frequently use, as well as professional opportunities outside of a full-service multimedia studio they recommend for
those just starting their careers in the field.

Multimedia artists and animators often work in a specific medium. Some focus on creating animated movies or video games. Others create visual effects for movies and television shows. Creating computer-generated images (known as CGI) may include taking images of an actor's movements and then animating them into three-dimensional characters. Other animators design scenery or backgrounds for locations. Artists and animators can further specialize within these fields. Within animated movies and video games, artists often specialize in characters or in scenery and background design. Video game artists may focus on level design: creating the look, feel, and layout for the levels of a video game. Animators work in teams to develop a movie, a visual effect, or an electronic game. Each animator works on a portion of the project, and then the pieces are put together to create one cohesive animation. Some multimedia artists and animators create their work primarily by using computer software or by writing their own computer code. Many animation companies have their own computer animation software that artists must learn to use. Video game designers also work in a wide variety of platforms, including mobile gaming and online social networks. Other artists and animators prefer to work by drawing and painting by hand and then translating the resulting images into computer programs. Some multimedia artists use storyboards or "animatics," which look like a comic strip, to help visualize the final product during the design process. Many multimedia artists and animators put their creative work on the Internet. If the images become popular, these artists can gain more recognition, which can lead to future employment or freelance work.

Explanation:

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