During fermentation, how do changes to a molecule of pyruvic acid to lactic acid or ethyl alchol contribute to the formation of ATP?

Some organisms, such as some bacteria, will undergo lactate fermentation. Two pyruvates are converted to two lactic acid molecules, which ionize to form lactate. In this process two NADH + H+ are converted to two NAD+. Our muscle cells can undergo this process when they are in oxygen debt.

Explanation:

you are certainly talking about this picture:

a: is the label of the white square, it is showing the  replication fork, formed by helicase (d) ==> so it is the site of dna separation and replication 

b: is a new dna brand that is following directly the replication fork, so it is continuous ==> built continuously from 5' to 3

c: dna polymerase cannot replicate dna on its own, it needs the of their proteins, and one of them plays the role of a clamp which fixes  the dna with the dna template and increases  the processivity of the enzyme. ==>   stops polymerase from falling off the  template.

d: is the enzyme responsible for forming the replication fork (helicase) ==> unwinds and separates dna into two strands

e: is the delayed strand, it is built  in the opposite sense of the helicase, so dna will be built in fragments ==> built  fragments from 5' to 3 joins

and finally f: is the enzyme that builds  the new dna strand (dna polymerase) ==>   adds nucleotides to make a new dna helix.

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explanation: