Business, 29.06.2019 18:30 JusSomeRandomGuy
2- which of the following elements of the promotional mix is the most customized to the needs of the buyer and used in the information seeking, evaluation of alternatives, and purchase decision stages of the consumer buying process? a. publicity b. public relations c. sales promotions d. advertising e. personal selling
Answers: 1
Business, 22.06.2019 10:20
Asmartphone manufacturing company uses social media to achieve different business objectives. match each social media activity of the company to the objective it the company achieve.
Answers: 2
Business, 22.06.2019 10:40
Why do you think the compensation plans differ at the two firms? in particular, why do you think kaufmann’s pays commissions to salespeople, while parkleigh does not? why does parkleigh offer employees discounts on purchases, while kaufmann’s does not?
Answers: 3
Business, 22.06.2019 12:30
howard, fine, & howard is an advertising agency. the firm uses an activity-based costing system to allocate overhead costs to its services. information about the firm's activity cost pool rates follows: stooge company was a client of howard, fine, & howard. recently, 7 administrative assistant hours, 3 new ad campaigns, and 8 meeting hours were incurred for the stooge company account. using the activity-based costing system, how much overhead cost would be allocated to the stooge company account?
Answers: 1
Business, 22.06.2019 16:50
In terms of the "great wheel of science", statistics are central to the research process (a) only between the hypothesis phase and the observation phase (b) only between the observation phase and the empirical generalization phase (c) only between the theory phase and the hypothesis phase (d) only between the empirical generalization phase and the theory phase
Answers: 1
2- which of the following elements of the promotional mix is the most customized to the needs of the...
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