Which of the following marketing budgets is based on marketing tasks? a. bottom-up b. customer-mix c. percent-of-sales d. top-down

The answer is Percent-of-sales.

Explanation

It is the most and common method to use in business due to its simplicity. An advertiser takes a percentage of either past sales and issues that percentage of the overall budget to advertising. This method typically grows out of the marketing goals and objectives of the company and play a large part especially for new business enterprises. Due to some limited resources, the budget will be established before goals and objectives or sometimes you may have to modify them.

answer; ///(d); determining who competes most closely   with whom evaluating whether industry driving forces and competitive pressure favor some strategic groups and hurt others, and ascertaining whether the profit potential of different strategic groups varies due to the strengths and weaknesses in each groups respective market positions;

answer; /// the use of a bank credit card to make purchase;