Products or services that may be sought as alternative solutions-such as purchasing tax planning software rather than paying a cpa to assist with preparing your taxes-are referred to as:
a) buyers products.
b) rivalry products.
c) substitute products.
d) competitive alternatives

The answer is substitute products.

Explanation:

Substitute products are defined as two or more products that can be used for the same function for the same consumer. We can say that the tax planning software is a form of substitute product since it provides the same function that a certified public accountant also does. Buyers product refer to good made by manufacturers that are sourced by buyers to be sold by a distribution company. Competitive alternatives have no specific meaning exclusive to the term; the same applies to rivalry products.

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