Pepper, inc. agrees to lease equipment from the blue corporation for 10 years at $25,000 at the end of each year. the equipment has a fair value of $175,000 and an estimated useful life of 10 years. the lease includes a guaranteed residual value of $10,000. in addition to the lease payments, pepper will pay $5,000 per year for a maintenance agreement. pepper can finance this lease with its bank at a 12% rate. the lessor’s implicit lease rate, known to the lessee, is 10%. the lessor and the lessee use asc 840 guidelines for lease accounting. present value interest factors are: 10% 12% pv factor of $1 for 10 periods 0.38554 0.32197 pv factor for ordinary annuity for 10 periods 6.14457 5.65022 the lease liability will be valued on pepper’s balance sheet at (round intermediate and final answer to the nearest whole dollar amount.)

Resources and capabilities, such as interpersonal relations among managers and a firm's culture, that may be costly to imitate because they are beyond the ability of firms to systematically manage and influence are referred to asanswers: socially complex.causally ambiguous.path dependent.the result of unique historical conditions.

Match the various steps in the creative process undertaken by the ad agency for developing the campaign for wpu, to the steps in young's model of the creative process.creative process in developing wpu's campaignyoung's modelafter intensive analysis of the data and several rounds of brainstorming, the agency executives decided to take a break from this project (the wpu campaign), and instead work on a different client's project before tackling the wpu project again.using a combination of animatics and storyboards, the ad agency conducted research with a representative sample of sixty target consumers to pretest the campaign theme and the creative execution.during a brainstorming session in the creative department, a copywriter's suggestion for a slogan for wpu was recognized as an excellent central idea that could drive the campaign for wpu.the account planning, account management and creative departments at the ad agency had a series of meetings and brainstorming sessions to discuss the creative brief and the results of all the primary and secondary research done with the target consumers.the account planning and the account management groups at the ad agency conducted primary research with a representative sample of the target segment and also studied secondary research data to gain insights required for the campaign development process.

Our uncle has $300,000 invested at 7.5%, and he now wants to retire. he wants to withdraw $35,000 at the end of each year, starting at the end of this year. he also wants to have $25,000 left to give you when he ceases to withdraw funds from the account. for how many years can he make the $35,000 withdrawals and still have $25,000 left in the end? a. 14.21b. 14.96c. 15.71d. 16.49e. 17.32