Ford conducted research that gave them insights into characteristics of gen z. although ford finds the information important, they aren't currently developing a specific feature in their vehicles to address the gen z characteristics. the r& d completed could then be characterized as:

The answer is basic research.

Explanation:

The research and development department conducted managed to answer the research question which was conceptualized in the beginning of research, as implied in the question. However, no further research was conducted for the purpose of designing a product that can be sold to the Gen Z market segment, based on the findings from the previous ones. Thus, we can conclude that the intention of the research was just to discover previously unknown information about Gen Z’s characteristics, which meant the conducted research was only a basic research.  

What Ford did was basic research

Basic research or can be called pure research is research intended for the development of science and directed at developing existing theories or discovering new theories.

The objectives of basic research are:

Pure research is not overshadowed by the consideration of the use of these findings for the public. The main concern is the continuity and integrity of science and philosophy. Pure research can be directed anywhere, without thinking about whether there is any connection with events that are needed by the community. The researcher's thought process can take him anywhere, without thinking about what direction and which direction to go.

Examples of basic research include the following: a study of the existence of a halfway house to increase legal awareness of street children, the behavior of rural women in developing small industrial centers, scavenger behavior in terms of sociological aspects, identification of RRM protein characteristics of dengue-3 virus isolates, and others so.

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Basic Research

Example Basic Research

Details

Class: College

Subject: Business

Keywords: Research, Pure, Basic

typically a loft will include modern kitchen and bathrooms, this increases the price tag. lofts also have a good amount of open space, this requires more heating and electricity. lofts are also in older buildings, this means that maintaining the location increases the bill. keep in mind this is without talking about the high state and property taxes.

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