The business case for an ethical strategya) relates to the company's business model and business-level strategy. b) must be articulated by the company's senior managers and reinforced by pronouncements from the board of directors. c) starts with managers who understand there is big difference between adopting values statements and codes of ethics that serve merely as window dressing and those that truly paint the white lines for a company's actual strategy and business conduct. d) emphasizes that pursuing unethical strategies not only damages a company's reputation but can also have costly consequences that are wide ranging. e) can be effectively made by executives subscribing to the damage control approach to managing a company's ethical conduct. d) emphasizes that pursuing unethical strategies not only damages a company's reputation but can also have c