Jenni sells custom-printed t-shirts and knows that customers begin their journey online with research on their mobile devices and end up making most purchases using their desktop. her measurement report shows that mobile had no impact. what would you recommend to solve this measurement problem? (a) try time-deacy attribution model alongside a last click one. (b) rethink all strategy and start over including devising your own model. (c) make sure attribution models account for cross-device conversion. (d) stop investing in mobile messege and encourage other forms of creative.

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Secured loans are protected by collateral security. examples: title loans where the borrower uses the car title as collateral security interest rates are lower and repayments are longer therefore risk is low as a collateral security is given as guarantee to the bank in case of failure to pay the loanunsecured loans are not protected by collateral security but it is given on the creditworthiness of the borrower, trusting that she/he will pay on time. examples; payday loans is a short term loan where the borrower lends money from the bank and pays is back when the borrower receives his/her wages.interest rates are high and repayments are shorter. but the risk is high as no collateral security is given as a guarantee to the bank for payment of the loan