Amonopolist which suffers losses in the short run will select one: a. continue to operate as long as total revenue covers fixed cost. b. raise price in order to eliminate losses. c. exit in the long run if there is no plant size that will result in economic profit that is greater than or equal to zero.

Anheuser-busch inbev is considering you for an entry-level brand management position. you have been asked to prepare an analysis of the u.s. craft beer industry as part of the selection process. prepare a 3-5 page report that includes a description of the industry’s strategically relevant macro-environmental components, evaluates competition in the industry, assesses drivers of change and industry dynamics, and lists industry key success factors. the company’s management also asks that you propose the basic elements of a strategic action plan that will allow the company to improve its competitive position in the market for craft beer. you must provide a heading in your report for each of the required elements of the assignment.