Which of the following is an example of a sales promotion? a. pay per click internet advertising b. a coupon that expires in one month c. a company newsletter d. a permanent price reduction

A coupon that expires in one month

Explanation:

A sales promotion is characterized by a temporary decrease in the selling price of a product. This gives consumers the opportunity to buy the product at a lower price, which leaves consumers in a better economic situation. Promotions exist precisely to attract consumers and increase sales of a company. A temporary coupon is an example of promotion, because during that period the person will be able to buy the product at the lowest cost, but after the deadline expires, the price of the product will again be the standard price.

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