Business, 09.09.2019 18:30 rubianny03

Which of the following is true of global awareness in the context of international marketing?
a) global awareness in the context of international marketing strictly limits itself to the knowledge of the economic aspects of the country.
b) global awareness cannot be built into an organization as it represents an individual's tendency to be aware and knowledgeable about the world.
c) awareness in america has primarily been obtained by creating culturally diverse senior executive staff and top management members.
d) global awareness can hardly be obtained through personal relationships and social ties with people in other countries.
e) global awareness can be generated by selecting individual managers specifically for their demonstrated levels of global awareness.

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Which of the following is true of global awareness in the context of international marketing?

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