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Business, 09.09.2019 22:20 karlavanderwalt9570
Annabelle is in a hurry. she is on her way home from school and has to prepare for a job interview the next day. in addition, she has a term paper due in her "philosophy of pure reasoning" class that is due the next day. when she is almost home, her roommate calls her on her cell phone and asks her to pick up some laundry detergent - it doesn't matter what kind - on her way home. based on what you learned about the consumer buying process, which strategy is annabelle likely to use in identifying alternative laundry detergents?
select one:
a. external strategy because her mind is too busy with other problems to worry about how many different kinds of laundry detergent there are.
b. external strategy because her roommate is a personal source of information.
c. external strategy because she will have to rely on point of purchase advertising to her identify alternatives.
d. internal or memory based strategies because it is the least effortful approach.
e. internal or memory based strategies because it usually produces the best results.
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Answers: 2
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