Josh is convinced that subgroups exist within his company's current customer base. further, he believes that these different groups of customers opt to purchase his company's brand for different reasons, and he feels this information is critical if he is to effectively target these customers and potential customers like them. which type of market research analysis should josh look into conducting in order to address his concerns?
lifetime value

Will give brainliest and 100 to best and correct project: benefit analysis study: small business expansion you are the owner of a small business that offers advertising services for your local homebuilding professionals. originally you were the only employee, working at your desktop at home. now your business is growing and you need to add more workers. the first assessment of your current situation: one worker, one desktop computer, one modem, one printer/scanner, one phone line (dsl). you also created a draft situation of what technology you will need if you add two more workers (three workers including yourself): three computers, one router, one printer/scanner, one phone line (wireless). do a one-page benefit analysis study that: compares the cost of adding two desktops vs. one or two laptops compares the cost of replacing the modem with a router/modem. compares the cost of building a wan vs. a lan or a vpn summarizes the total cost of maintaining your home office as the only computing space for your three-worker company. compare this cost with the option of building a network that includes your home office and two satellite locations. here are some questions you may want to consider: do i need a firewall to protect my company's data? are my two new workers' job responsibilities primarily mobile? are they going to be doing enough work in the field to justify owning laptops? what software needs to be installed in their computers for network connections (desktop vs. laptop)?! i will give 100 points and ! !