Kodak is a company name that is associated with photography. the company has recognized that digital photography is a threat to the future growth of the company. therefore, the company has decided to become a market leader in digital imaging. the company can encourage the development of a culture where workers perceive new ideas are welcomed by offering challenging work and supervisory encouragement. in other words, the company can create a(n):

Tl & co. is following a related-linked diversification strategy, and soar inc. is following a related-constrained diversification strategy. how do the two firms differ from each other? a. soar inc. generates 70 percent of its revenues from its primary business, while tl & co. generates only 10 percent of its revenues from its primary business. b. soar inc. pursues a backward diversification strategy, while tl & co. pursues a forward diversification strategy. c. tl & co. will share fewer common competencies and resources between its various businesses when compared to soar inc. d. tl & co. pursues a differentiation strategy, and soar inc. pursues a cost-leadership strategy, to gain a competitive advantage.