Assume you are the division controller for auntie m’s cookie company. auntie m has introduced a new chocolate chip cookie called full of chips, and it is a success. as a result, the product manager responsible for the launch of this new cookie was promoted to division vice president and became your boss. a new product manager, bishop, has been brought in to replace the promoted manager. bishop notices that the full of chips cookie uses a lot of chips, which increases the cost of the cookie. as a result, bishop has ordered that the amount of chips used in the cookies be reduced by . the manager believes that a reduction in chips will not adversely affect sales, but will reduce costs, and hence improve margins. the increased margins would bishop meet profit targets for the period. you are looking over some cost of production reports segmented by cookie line. you notice that there is a drop in the materials costs for full of chips. on further investigation, you discover why the chip costs have declined (fewer chips). both you and bishop report to the division vice president, who was the original product manager for full of chips. you are trying to decide what to do, if anything. discuss the options you might consider.

Abakery wants to determine how many trays of doughnuts it should prepare each day. demand is normal with a mean of 5 trays and standard deviation of 1 tray. if the owner wants a service level of at least 95%, how many trays should he prepare (rounded to the nearest whole tray)? assume doughnuts have no salvage value after the day is complete.

The monthly sales for yazici​ batteries, inc., were as​ follows: month jan feb mar apr may jun jul aug sept oct nov dec sales 19 20 17 12 11 18 16 17 19 22 21 24 this exercise contains only parts b and c. ​b) the forecast for the next month​ (jan) using the naive method​ = nothing sales ​(round your response to a whole​ number). the forecast for the next period​ (jan) using a​ 3-month moving average approach​ = nothing sales ​(round your response to two decimal​ places). the forecast for the next period​ (jan) using a​ 6-month weighted average with weights of 0.10​, 0.10​, 0.10​, 0.20​, 0.20​, and 0.30​, where the heaviest weights are applied to the most recent month​ = nothing sales ​(round your response to one decimal​ place). using exponential smoothing with alpha ​= 0.40 and a september forecast of 21.00​, the forecast for the next period​ (jan) = nothing sales ​(round your response to two decimal​ places). using a method of trend​ projection, the forecast for the next month​ (jan) = nothing sales ​(round your response to two decimal​ places). ​c) the method that can be used for making a forecast for the month of march is ▾ a 3-month moving average a 6-month weighted moving average exponential smoothing the naive method a trend projection .

Which of the following statements about brand names is true? brand names give the seller an incentive to provide consistently high-quality products and services in order to protect the reputation of the brand. brand names are always economically wasteful since they dupe consumers into buying more expensive goods and services that are no different from generic versions. it is always rational to prefer brand names over generic substitutes. read the following example and determine whether it illustrates a common critique or defense of advertising. musashi sees a commercial for a brand x clothing company that depicts the wearers of the clothes out having a good time with friends. although he doesn't particularly need new clothes, the commercial prompts him to buy a brand x t-shirt.