What is brand loyalty? a. typified by low involvement and high prior experience, leading to the repeated purchase of a single brand as a solution to a simple consumption problem. b. typified by high involvement and high prior experience, leading to the repeated purchase of a single brand as a solution to a simple consumption problem. c. typified by high involvement and high prior experience, leading to the repeated purchase of a single brand to fulfill certain needs. d. typified by high involvement and low prior experience, leading to the repeated purchase of a single brand to fulfill certain needs.