One study found that the price elasticity of demand for soda is minus−0.78, while the price elasticity of demand for coca-cola is minus−1.22. source: kelly d. brownell and thomas r. frieden,"ounces of preventionlong dash—the public policy case for taxes on sugared beverages," new england journal of medicine, april 30, 2009, pp. 1805minus−1808. the price elasticity ofcoca-cola is (interpret the absolute value of theseelasticitiies, i. e., ignore the minus sign):

Please see the explanation below .

Explanation:

By evaluating the absolute values of the price elasticities we can see that the price elasticity of demand for Coca-Cola at 1.22 is greater than the price elasticity of demand for soda at 0.78. this happens because a soda is basically a broadly defined food which has relatively no close substitute while Coca-Cola is a narrowly defined good with a number of substitutes available. Due to this reason, demand for Coca-Cola is relatively more elastic

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explanation:

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