Foods international is developing a new gluten-free, chili-flavored pretzel. the marketing strategy for the product has already been developed and presented to top management. several prototypes were also formulated by the company's r& d team. the final prototype is now being tested rigorously to ensure that it passes fda standards. once approved, the next step will most likely be
a) test marketingb) portfolio analysisc) commercializationd) internal marketinge) business analysis

Required: 1-a. the marketing manager argues that a $5,000 increase in the monthly advertising budget would increase monthly sales by $9,000. calculate the increase or decrease in net operating income. 1-b. should the advertising budget be increased ? yes no hintsreferencesebook & resources hint #1 check my work 8.value: 1.00 pointsrequired information 2-a. refer to the original data. management is considering using higher-quality components that would increase the variable expense by $2 per unit. the marketing manager believes that the higher-quality product would increase sales by 10% per month. calculate the change in total contribution margin. 2-b. should the higher-quality components be used? yes no