Business, 06.12.2019 22:31 CamarianMcNeal1855

On her way to office, mandy bought a cup of cappuccino from a newly opened café. she loved the drink, and recommended the café to her colleague. in the given scenario, mandy's recommendation is an example of

Answers: 2

Show answers

Answers

On her way to office, Mandy bought a cup of cappuccino from a newly opened café. She loved the drink, and recommended the café to her colleague. In the given scenario, Mandy's recommendation is an example of Word-of-Mouth advertising which is an unpaid form of promotion in which, satisfied customers tell other people how much they like a business, product or service. Word-of-mouth advertising is important for every business, as each happy customer can steer dozens of new ones your way.

Explanation:

Word-of-mouth marketing (WOM) is an age old marketing technique that has stood the test of time to remain the most effective form of marketing. It is a powerful asset in our line of work which retains its influential power on the purchase behaviour of customers because it is based on trust, piques people's interestand and gets people talking.

It is also called word of mouth advertising which is incorrect because, by definition, advertising is a paid and non-personal communication.

There are different word of mouth marketing techniques that may used when something is done or created unique are:

-Set up word of mouth triggers.

-Use visual triggers as emotional provocation.

-Encourage user generated content.

-Positive WOM is to provide information for consumers which highlights the strengths of a product or service and encourages consumers to adopt a product or service.

-Push ratings and reviews hard: about 62% of consumers search online for reviews and information before purchasing a product and a whopping; 90% believe brand recommendations from friends; 28% of consumers say word of mouth is the most important factor in strengthening or eroding brand affinity.

Marketing executives considered mouth to mouth to be the most effective form of promotion and indicated that they believe word of mouth is the most effective form of marketing.

Answer from: Quest

Hello! i️ believe a.) is the correct answer. : )

Answer from: Quest

The decision i made was if i should ask my friend a question that might hurt her but i still made it a good decision

Another question on Business

Business, 21.06.2019 14:00

Identifying type and normal balances of accounts lo c4 for each of the following (1) identify the type of account as an asset, liability, equity, revenue, or expense, (2) identify the normal balance of the account, and (3) select debit (dr.) or credit (cr.) to identify the kind of entry that would increase the account balance.

Answers: 1

Answer

Business, 21.06.2019 21:30

Which of these things did galileo not do? a. stop publishing his scientific work after being convicted of heresy b. invent the concept of acceleration c. experiment with rolling balls down ramps of increasing steepness to test how objects would fall d. argue that earth moves around the sun e. make up a thought experiment that indicated that objects would fall at the same rate

Answers: 3

Answer

Business, 22.06.2019 02:30

Luc do purchased stocks for $6,000. he paid $4,000 in cash and borrowed $2,000 from the brokerage firm. he bought 100 shares at $60.00 per share ($6,000 total). the loan has an annual interest rate of 8 percent. six months later, luc do sold the stock for $65 per share. he paid a commission of $120 and repaid the loan. his net profit was how much? pls

Answers: 3

Answer

Business, 22.06.2019 05:10

Responsible for setting the goals and planning for the future as well as leading and controlling the work of others. out the decisions of top management. often responsible for various departments such as the production, marketing, and accounting departments. process or function of planning organizing leading and controlling. the resources arranged in an orderly and functional way to accomplish goals and objectives. the company on track and making sure goals are met. for the daily operations of a business. examples of this are supervisors, office managers, and crew leaders. act or process of creating goals and objectives as well as the strategies to meet them. for the daily operations of a business. examples of this are supervisors, office managers, and crew leaders. how the firm is structured and who is in charge of whom. direction and vision

Answers: 3

Answer

You know the right answer?

On her way to office, mandy bought a cup of cappuccino from a newly opened café. she loved the drink...

Questions