Entertainment includes theatrical flourishes such as brilliant debate and witty epigrams; qualities such as the spectacular, the suspenseful, the foreign, and the grotesque; and can include any form of drama that stirs our feelings and heightens our awareness of the human condition.

Lillypad toys is a manufacturer of educational toys for children. six months ago, the company's research and development division came up with an idea for a unique touchscreen device that can be used to introduce children to a number of foreign languages. three months ago, the company produced a working prototype, and last month the company successfully launched its new device on the commercial market. what should lillypad's managers prepare for next? a. increased competition from imitators b. a prolonged period of uncontested success c. a sharp decline in demand for the product d. a difficult struggle to move from invention to innovation