During the stage of the product life cycle, firms either position themselves for a niche segment of diehard consumers or they completely exit the market. multiple choice introduction leveling maturity growth decline

decline

Explanation:

Based on the information provided within the question it can be said that the stage that is being mentioned is the decline stage of the product life cycle. This stage is classified as the terminal stage in which sales begin to plummet to the point where production completely stops. Therefore at this point a company needs to make a decision on whether to continue producing for a niche segment (if it exists) or completely exit the market for that product.

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