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Business, 24.12.2019 00:31 masterdavey3691

Fun foods inc. is a snack manufacturer that wants to expand globally. few people abroad are familiar with fun foods snacks. the countries into which the company wants to expand require a high degree of local responsiveness when it comes to food, and the citizens of those countries already spend plenty of money on snacks. which action should the leaders of fun foods take? a. achieve economies of scale by using the global-standardization approach. b. appease pressures for cost reductions by following the transnational approach. c. pursue a multidomestic strategy that includes new "local" brands.

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