Which of the following is true of a balanced scorecard? a) it indicates the value of a company based on its competitive demands. b) it depicts a company from the perspective of internal and external customers. c) it measures a company's performance based on the business strategy adopted by it. d) it should not be used to link hrm activities and a company's business strategy. e) it guides companies to increase the time spent on new product and service development.

C:it measures the company performance based on business strategy adopted by it

Explanation:

Balanced scorecard it BSC was formulated by Norton and Kaplan from havard University and make use of financial and non financial values or term to measure the performance of the company based on the strategy applied.

This when measured will point out the area where there is deficiency so as to allow managers work on improving this area.

It is used to measure within a report year all the financial and non financial criteria against a certain target.

The disadvantage is that most companies don't use non financial indexes for measuring performance.managers particularly because their target and rewards are financial are not keen on this .

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