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Business, 10.02.2020 21:35 peno211

The marketing department of a reputed firm wants to improve strategic decision making, track the actions ofother players in the market, and provide early warning of opportunities and threats. Which of the following would help the firm achieve its objectives?

A) ethnographic research
B) blindspots analysis
C) data warehousing
D) competitive marketing intelligence
E) customer relationship management

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Answers: 2

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