What do you think about the value of trend watching for supporting marketing decision-making? Would it be relevant in your business? Where might it prove useful?

TREND WATCHING HELPS MARKETERS TO PREPARE AND PREVENT THE RECURRENCE OF NEGATIVE IMPACTS ON THE BUSINESS.

TREND WATCHING IS RELEVANT IN BUSINESS.

TO PREVENT AND PREPARE FOR POSSIBLE MARKET RISKS.

Explanation:Trend watch is a process through which an analysis is carried out to understand the existing situations in a business Environment and make adequate preparation or take steps aimed at controlling any possible risk .

Trend watch is very relevant as it prevents a business entity from losses and it helps Businesses to prepare for and control possible risks,most Marketing Organisations usually do trend watching in order to improve overall performance and profits.

answer(b); ; ; the quantitative or qualitative variable for which the experimenter wishes to determine how its value is affected by the explanatory variable;