Mark is trying to sell a metal-bending machine to a manufacturing firm. He decides to talk to people inside the firm who have expertise in metal bending-who can then provide this information to the buying center. The people he is targeting are known as .
A) influencers
B) users
C) gatekeepers
D) initiators
E) aggregators
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Mark is trying to sell a metal-bending machine to a manufacturing firm. He decides to talk to people...
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