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Business, 14.03.2020 02:58 rk193140

The general manager of a jewelry store would like to allocate radio ad dollars to the three markets in which the store has locations. The manager's review of secondary data shows that retail sales of jewelry are available by radio market area. Allocating the radio budget based on the percentage of sales in a given market would be an excellent way to:

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The general manager of a jewelry store would like to allocate radio ad dollars to the three markets...
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