The closing case discusses the recent reinvigoration of Burberry’s brand from the late 1990s to 2016. Initially begun by Rose Marie Bravo, she saw tremendous hidden value in the Burberry brand that was not being leveraged when she joined the company in 1997. Through her work, as well as that of Angela Ahrendts, Burberry was able to appeal to younger, well-heeled, fashion-conscious consumers internationally and pursue a retail strategy that did not include licensing as had been done previously. Instead, the company gained control of its brand and developed a strategy both with brick-and-mortar stores and a considerable online presence.
(A) Is it time for Burberry to focus more intensely on markets outside its core 25 wealthy cities? What about its demographic focus on well-heeled, younger, fashion-conscious set?
(B) Should Burberry’s be focused on new brick-and-mortar stores, as new CEO Christopher Bailey did with the opening of Burberry’s largest store, 121 Regent Street in London, or should they focus on more online sales worldwide?

The monthly sales for yazici​ batteries, inc., were as​ follows: month jan feb mar apr may jun jul aug sept oct nov dec sales 19 20 17 12 11 18 16 17 19 22 21 24 this exercise contains only parts b and c. ​b) the forecast for the next month​ (jan) using the naive method​ = nothing sales ​(round your response to a whole​ number). the forecast for the next period​ (jan) using a​ 3-month moving average approach​ = nothing sales ​(round your response to two decimal​ places). the forecast for the next period​ (jan) using a​ 6-month weighted average with weights of 0.10​, 0.10​, 0.10​, 0.20​, 0.20​, and 0.30​, where the heaviest weights are applied to the most recent month​ = nothing sales ​(round your response to one decimal​ place). using exponential smoothing with alpha ​= 0.40 and a september forecast of 21.00​, the forecast for the next period​ (jan) = nothing sales ​(round your response to two decimal​ places). using a method of trend​ projection, the forecast for the next month​ (jan) = nothing sales ​(round your response to two decimal​ places). ​c) the method that can be used for making a forecast for the month of march is ▾ a 3-month moving average a 6-month weighted moving average exponential smoothing the naive method a trend projection .

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The uptowner just paid an annual dividend of $4.12. the company has a policy of increasing the dividend by 2.5 percent annually. you would like to purchase shares of stock in this firm but realize that you will not have the funds to do so for another four years. if you require a rate of return of 16.7 percent, how much will you be willing to pay per share when you can afford to make this investment?