Business, 11.04.2020 00:18 ashleyk1838
Drake is performing a marketing research study on products that contain pomegranate as an ingredient. He believes this study will prove that consumers are attracted to pomegranates because of their exotic nature and reported connection to health benefits. Drake is developing a(n)
Answers: 1
Business, 21.06.2019 19:30
Which p shifts to consumer in the four cs of the alternate marketing mix? a) promotion b) product c) place d) price
Answers: 3
Business, 21.06.2019 23:30
Consider the following scenarios. use what you have learned to decide if the goods and services being provided are individual, public, or merit goods. for each case, state what kind of good has been described and explain your answer using the definitions of individual, public, and merit goods. (6 points each) 1. from your window, you can see a city block that's on fire. you watch city firefighters rescue people and battle the flames to save the buildings. 2. while visiting relatives, you learn that your cousins attend a nearby elementary school that is supported financially by local property tax revenue. 3. you see a squadron of military jets flying overhead. 4. you find out that your aunt works for a defense manufacturing company that has several defense contracts with the government. she tells you that she works for a team that is producing a communications satellite. 5. your class visits a local jail run by a private, profit-making company that detains county criminals and is paid with tax revenue.
Answers: 1
Business, 22.06.2019 10:40
Why do you think the compensation plans differ at the two firms? in particular, why do you think kaufmann’s pays commissions to salespeople, while parkleigh does not? why does parkleigh offer employees discounts on purchases, while kaufmann’s does not?
Answers: 3
Business, 22.06.2019 19:20
Sanibel autos inc. merged with its competitor vroom autos inc. this allowed sanibel autos to use its technological competencies along with vroom autos' marketing capabilities to capture a larger market share than what the two entities individually held. what type of integration does this scenario best illustrate? a. vertical b. technological c. horizontal d. perfect
Answers: 2
Drake is performing a marketing research study on products that contain pomegranate as an ingredient...
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