Gators Dockside wants to expand its market share, which is currently 20%. If the company wants to have a market share of 30% by the end of the year, what "share of voice" does it need during the year? Group of answer choices 45% 35% 10% 30% 40%

Sanibel autos inc. merged with its competitor vroom autos inc. this allowed sanibel autos to use its technological competencies along with vroom autos' marketing capabilities to capture a larger market share than what the two entities individually held. what type of integration does this scenario best illustrate? a. vertical b. technological c. horizontal d. perfect