In order to create an appealing product reputation, Company MRKT has decided to pay to have its products featured in the background of popular shows; MRKT hopes consumers will have the mindset that if celebrities use those products, then so should they. Company MRKT is utilizing a(n) strategy.

Product Placement

Explanation:

A product placement strategy is when products appear on video productions with the goal of targeting a large amount of people that watch them. This helps to increase the sales but also the brand recognition. An example of this is when an actor in a TV show appears drinking a Coke. According to this, the answer is that Company MRKT is utilizing a product placement strategy because it is having its products featured in the background of popular shows.

the page presents four different kinds of threats that volcanoes pose and what to do before, during, and after an eruption.

answer; vertical marketing system;