A country (or geographic region) becomes a company's profit sanctuary when: A. that country (or region) is where a company's prices are the highest of any country where it sells its product/service. B. a company pursues a "think local, act local" type of multicountry strategy in that country. C. a majority of the company's customers are in that country. D. the company earns a substantial portion of its total profits from sales in that nation due either to its strong or protected competitive position E. the company is the market share leader in that country market.

The dollar value generated over decades of customer loyalty to your company is known as brand equity. viability. sustainability. luck.

Responsible for setting the goals and planning for the future as well as leading and controlling the work of others. out the decisions of top management. often responsible for various departments such as the production, marketing, and accounting departments. process or function of planning organizing leading and controlling. the resources arranged in an orderly and functional way to accomplish goals and objectives. the company on track and making sure goals are met. for the daily operations of a business. examples of this are supervisors, office managers, and crew leaders. act or process of creating goals and objectives as well as the strategies to meet them. for the daily operations of a business. examples of this are supervisors, office managers, and crew leaders. how the firm is structured and who is in charge of whom. direction and vision

What is marketing’s contribution to the new product development team? a. technical expertise needed to translate designs into an actual product/service. b. deep customer insight that leads to product ideas. c. ability to assess financial viability d. feedback on design as well as how customers will actually use the product e. technical expertise needed to translate concepts into product/service designs.