The operations of Erin Corporation are divided into the Coral Division and the Cyan Division. Projections for the next year are as follows: Coral Cyan Division Division Total Sales $215,000 $126,000 $341,000 Variable costs 75,500 55,000 130,500 Contribution margin $139,500 $ 71,000 $210,500 Direct fixed costs 60,000 50,000 110,000 Segment margin $ 79,500 $ 21,000 $100,500 Allocated common costs 32,000 40,000 72,000 Operating income (loss) $ 47,500 $(19,000) $ 28,500 Operating income for Erin Corporation as a whole if the Cyan Division were dropped would be:

Which of the following is a competitive benefit experienced by the first mover firm in an industry? a. the first mover will be able to achieve a less steep learning curve. b. the first mover will be able to reduce the switching costs. c. the first mover will not have to patent its products or technology. d. the first mover will be able to reduce costs through economies of scale.

Total marketing effort is a term used to describe the critical decision factors that affect demand: price, advertising, distribution, and product quality. define the variable x to represent total marketing effort. a typical model that is used to predict demand as a function of total marketing effort is based on the power function: d = axb suppose that a is a positive number. different model forms result from varying the constant b. sketch the graphs of this model for b = 0, b = 1, 0< b< 1, b< 0, and b> 1. (we encourage you to use excel to do this.) what does each model tell you about the relationship between demand and marketing effort? what assumptions are implied? are they reasonable? how would you go about selecting the appropriate model?

Teatro restoration, inc., begins renovating an old theater for urban edge productions, but after three months teatro demands an extra $250,000. urban edge agrees to pay. refer to fact pattern 13–4. if teatro says it is asking for the extra $250,000 because it has encountered extraordinary unforeseen difficulties that will add considerable cost to the project, the agreement is