The philosophical leaders of the quality movement, Philip Crosby, W. Edwards Deming, and Joseph M. Juran, had the same general message about what it took to achieve outstanding quality. Which of the following was part of that message? A. Quality is freeB. Leadership from senior managementC. Customer focusD. Total involvement of the workforceE. Continuous improvement

Customer focus

Explanation:

Customer focus

Total involvement of the workforce

Continuous improvement needs of the customer was also part of the message

Deming opined that by embracing certain principles of the management, organizations can improve the quality of the product and concurrently reduce costs. Reduction of costs would include the reduction of waste production, reducing staff attrition and litigation while simultaneously increasing customer loyalty. The key, in Deming’s opinion, was to practice constant improvement and to imagine the manufacturing process as a seamless whole, rather than as a system made up of incongruent parts.

The primary focus of every business, during Juran's time, was the quality of the end product, which is what Deming stressed upon. Juran shifted track to focus instead on the human dimension of Quality management. He laid emphasis on the importance of educating and training managers. For Juran, the root cause of quality issues was the resistance to change, and human relations problems.

His approach to quality management drew one outside the walls of a factory and into the non-manufacturing processes of the organization, especially those that were service-related.

Crosby's principle, Doing It Right the First Time, was his answer to the quality crisis. He defined quality as full and perfect conformance to the customers' requirements. The essence of his philosophy is expressed in what he called the Absolutes of Quality Management and the Basic Elements of Improvement.

All this are for the customer, they focus on te customers