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Business, 05.05.2020 04:16 genyjoannerubiera

With help from the marketing department, engineers at Easy Electronics have designed a new type of cable modem that is easier to install in computers and more reliable than any cable modems currently in use. The marketing managers want to find away to identify the new modem in the minds of consumers and differentiate it from less sophisticated products made by Easy's competitors. An important part of this effort is likely to be the selection of a for the new modem.

A. patent

B. brand name

C. copyright

D. prototype

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Answers: 2

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