Harold is an accountant with Brain Industries and Matilda is in the marketing department. They are discussing the pricing strategy for a new product the company will soon release. Their recommendations will be presented to the board of directors at the next board meeting. Matilda has discussed profit maximization and market-sharing goals for the product. She asks Harold what product survival pricing entails and he explains it as well as return-on-investment pricing. Of the pricing strategies they have discussed, which one is not an obtainable goal?