Once a customer begins to have a positive experience with a service provider and builds a relationship with the firm, customer loyalty . Multiple Choice tends to be lesser for services than for goods tends to be greater for services than for goods is the same for services and goods develops, but only for a temporary period in all cases develops and increases regardless of future service experiences

Telecom co. enters into a two-year contract with a customer to provide wireless service (voice and data) for $40 per month. to induce customers, telecom co. provides a free phone. telecom co. normally sells the phone on a stand-alone basis for $200. telecom co. also charges the customer a one-time activation fee of $35.which of the following is true? a) there are two distinct performance obligations: the voice service and the data service b) the free phone constitutes as a marketing expense c) the activation fee is a separate performance obligationd) there are two distinct performance obligations: the wireless services and the phone