subject
Business, 02.09.2020 03:01 ewash04

Managers are trying to decide on which variables to use in segmenting and selecting a target audience for marketing communications about 5-Hour Energy-a potent energy drink. Which of the following variables are classified incorrectly as demographic or psychographic bases of market segmentation? A. Individuals with an active lifestyle = psychographic.
B. Consumers living on the West Coast with high household incomes = demographic.
C. Senior citizens (65 years and older) = psychographic.
D. Long-haul truck drivers and college students = demographic.

ansver
Answers: 3

Another question on Business

question
Business, 22.06.2019 00:40
Select the statement that indicates tina's company is a partnership. tina jones is a dancer specializing in latin dance styles. she always wanted to have her own dance studio where she could teach dancing to young and old alike. in 2006, she opened her first dance studio, electric diva, in madison triangle. it was a great choice as a business location because it's well-connected by highways to most places in the city. she leased the space for three years. her initial investment included a good sound system, cheerful interior design, and strong flooring. to raise capital for the business, tina turned to her brother-in-law, philip. philip made half the financial investment. he manages the accounts and social media needs of the business. he has a 30% share in trisha's business. together, they expanded the business to three dance studios in the city and plan to open franchises in other cities.
Answers: 1
question
Business, 22.06.2019 05:20
What are the general categories of capital budget scenarios? describe the overall decision-making context for each.
Answers: 3
question
Business, 22.06.2019 08:50
Comprehensive illustrative problem: mira's store on february 1 20a4 mica delaman opened astore that sells school supplies her main customer are the students and teachers of happy students school that is situated in front of her store. mira wanted to know the financial position of mira's store. mira knew you were studying accounting. so she asked for . 1. to start her business mira's opened a checking account in the name of mira's store . the statement of account from the bank shows that the checking account has a balance of 31,535 of december 31,20a4
Answers: 2
question
Business, 22.06.2019 13:40
Computing equivalent units is especially important for: (a) goods that take a relatively short time to produce, such as plastic bottles. (b) goods with sustainability implications in their production processes. (c) goods that are started and completed during the same period. (d) goods that take a long time to produce, such as airplanes.
Answers: 2
You know the right answer?
Managers are trying to decide on which variables to use in segmenting and selecting a target audienc...
Questions
question
English, 16.12.2021 01:20
question
Chemistry, 16.12.2021 01:20
question
Mathematics, 16.12.2021 01:20
question
Health, 16.12.2021 01:20
question
Mathematics, 16.12.2021 01:20
Questions on the website: 13722362