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Business, 19.09.2020 01:01 NeNe323

Can someone please help me :( 3-1. Would licensing the Airbnb business system to other companies have been a better way to establish the brand in various countries? Why or why not?
3-2. Should Airbnb consider changing its name to something more locally meaningful in each country? Why or why not?
3-3. Why does the sense of community as a strategic theme work better for Airbnb than it would for a ride-sharing company such as Uber or Lyft?


Can someone please help me :(

3-1. Would licensing the Airbnb business system to other companies
Can someone please help me :(

3-1. Would licensing the Airbnb business system to other companies

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Answers: 3

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