Helena Fogarty often adds new Mi Ola bathing suits in different designs and colors depending on what's trendy at the moment. Such changes represent for Mi Ola. a. aesthetic modifications
b. line extensions
c. quality modifications
d. product innovations

Adrawback of short-term contracting as an alternative to making a component in-house is thata. it is the most-integrated alternative to performing an activity so the principal company has no control over the agent. b. the supplying firm has no incentive to make any transaction-specific investments to increase performance or quality. c. it fails to allow a long planning period that individual market transactions provide. d. the buying firm cannot demand lower prices due to the lack of a competitive bidding process.