Suppose you are buying one asset and shorting another asset (and the dollar value of the purchase and the short are the same). The standard deviation of this portfolio will be minimized if the two assets are:

Over the past decade, brands that were once available only to the wealthy have created more affordable product extensions, giving a far broader range of consumers a taste of the good life. jaguar, for instance, launched its x-type sedan, which starts at $30,000 and is meant for the "almost rich" consumer who aspires to live in luxury. by marketing to people who desire a luxurious lifestyle, jaguar is using: