In the context of the vertical structure of a firm, a wide span of control builds a organization with few reporting levels.

flat

Explanation:

In a vertical structure of organization, there is a pyramidal top-down structure

whereby there would be be owner at top i.e CEO, a manager at middle section as well as supervisor and employees at the bottom section.

It should be noted that In the context of the vertical structure of a firm, a wide span of control builds a flat organization with few reporting levels.

answer; it can vividly demonstrate product attributes and persuasively explain their corresponding consumer benefits;