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Business, 09.03.2021 20:50 jhitotw

Select the correct answer from each drop-down menu. What are the parameters to assess a media type as a promotional tool?

(Reach is correct)
refers to the number of people or households that can come across your advertisement through a given media type.

(Frequency is correct) and
is the average number of times an individual or household comes across your advertisement in a given promotional
medium

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Answers: 2

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Select the correct answer from each drop-down menu. What are the parameters to assess a media type...
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