Business, 12.03.2021 09:00 edwardo99

1. What is the purpose of market research? What are some of the benefits and some of the limitations of market research? Explain.
2. How might a business use market research in order to identify industry trends and potential
markets, analyze demand, and forecast sales? What are some of the components of market
research that might be used to accomplish these things?
3. Consider some of the successful businesses in your area. What do you think makes these
businesses successful? Identify and explain any possible competitive advantages that these
particular businesses may have that contribute to their success.
4. What is market segmentation? Identify and briefly describe each of the four categories of market
segmentation and how each category can help a business meet the needs of their customers.
5. Imagine that you are currently involved in the market analysis process. You have created a plan
for your research and are ready to move onto the next step collecting data. What are the two
types of research that you will likely use during this step? Identify and explain the two types of
research, possible sources of these types of research, and the purpose that each serves during
market analysis.

Answers: 1

Show answers

Another question on Business

Business, 22.06.2019 04:00

Which law would encourage more people to become homeowners but not encourage risky loans that could end in foreclosure? options: offering first time homebuyers tax-free accounts to save for down payments requiring all mortgages to be more affordable, interest-only loans outlawing home inspections and appraisals by mortgage companies limiting rent increases to less than 2% a year

Answers: 2

Answer

Business, 22.06.2019 12:30

True or false entrepreneurs try to meet the needs of the marketplace by supplying a service or product

Answers: 1

Answer

Business, 22.06.2019 17:30

Aproject currently generates sales of $14 million, variable costs equal 50% of sales, and fixed costs are $2.8 million. the firm’s tax rate is 40%. assume all sales and expenses are cash items. (a). what are the effects on cash flow, if sales increase from $14 million to $15.4 million? (input the amount as positive value. enter your answer in dollars not in (b) what are the effects on cash flow, if variable costs increase to 60% of sales? (input the amount as positive value. enter your answers in dollars not in millions). cash flow (increase or decrease) by $

Answers: 2

Answer

Business, 22.06.2019 21:00

Adecision is made at the margin when each alternative considers

Answers: 3

Answer

You know the right answer?

1. What is the purpose of market research? What are some of the benefits and some of the limitation...

Questions