Theory of constraints, as it applies to business systems, is based on which of the following premise? A. A business has the obligation to consider its responsibility to society. B. The goal of a business is to make money now and in the future. C. The goal of a business is to make inventory. D. The goal of a business is to eliminate all constraints.

This activity is important because as a marketing manager, you must allocate resources to reach your target market. during the strategic marketing process, managers move through three important phases to determine how to optimally allocate resources: a planning phase, an implementation phase, and an evaluation phase. in this interactive exercise, you are asked to review various strategic marketing actions and determine where in the strategic marketing process the action would occur. the goal of this exercise is to demonstrate your understanding of the strategic marketing process and related marketing actions.