When a company issues a press release to announce a sizable donation to a national charity, they are using to generate goodwill and maintain a positive corporate image. sales promotion public relations advertising personal selling direct and digital marketing?

They announce their donations with the use of the public relations. The Public relations is what they used in generating good will and maintaining a positive corporate image. It is because it is the way to improve their image to people and to expose their company’s goodness in doing their charity works.

answer; because many corporate watch groups will discover and publicize unethical behavior by suppliers, link it to the american company, and harm its reputation;

answer; only identify and interpret trends in the marketplace;