Business, 22.09.2019 20:30 jacky852

Suppose, you are the marketing manager of a food productscompany that is considering entering the indianmarket. the retail system in india tends to be veryfragmented. also, retailers and wholesalers tend tohave long-term ties with indian food companies, which make access to distribution channelsdifficult. what distribution strategy would youadvise the company to pursue? why?

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