You are the marketing manager for Eton, the company that sells the Eton FRX3 Hand-Turbine AM/FM/NOAA WX Alert Radio in the US. The product receives AM/FM/Weather band and includes a USB smart phone charger and flashlight, both of which can be charged by hand or through solar energy. The product is aimed at a target of consumers who are concerned about emergency preparedness. The company would like to expand operations in England and sell 20,000 units per year in the UK. Write neatly and think about your answer before you write.

1. In entering the UK market list and explain briefly THREE Macroenvironmental factors Eton must consider before it decides whether to pursue the opportunity.